Lead generation is the process of attracting potential customers (leads) to a business and capturing their interest or information, with the aim of guiding them down the sales funnel towards making a ... ...more
A customer reactivation campaign is a marketing strategy aimed at re-engaging relationships with customers who have become inactive in their interactions with a business. The goal is to encourage thes... ...more
Sales process automation refers to the use of software, tools, and technology to automate repetitive and time-consuming tasks in the sales process. By implementing automation, businesses aim to stream... ...more
October 03, 2023•2 min read
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